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Organizing and streamlining lead generation

This Mistake Cost Me $390,000

April 29, 20243 min read
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Are you ready to up your game and learn from the ups and downs of a seasoned pro? Today, we're diving into a topic that cost me a cool $390,000—ouch! But fear not, I'm here to spill the beans on how you can avoid the same costly mistake and turn your leads into loyal clients.

Let's get down to business. Picture this: you're hustling, creating killer content, but somehow those leads slip through the cracks. Been there? Done that? Me too. It turns out, my failure to follow up properly cost me big time. Don't worry, though—I've got your back with a step-by-step guide to turn those missed opportunities into gold mines.


how to organize your lead generation

Lead Generation Simplified: The Messy Hair Millionaire Way

First things first—let's talk organization. If your client leads are scattered across apps, notebooks, and sticky notes, it's time for a change. Lead generation is the lifeblood of your business, and you don't need a massive following to rake in the dough. Focus on quality over quantity, my friends!

Now, about those leads. Ever spent hours chasing down emails and phone numbers? Yeah, not fun. Let's streamline this process. Enter the lead magnet. This gem is your golden ticket to capturing those juicy client details. Create something irresistible—like a killer PDF or video—that your ideal client can't resist. Need more tips on lead magnets? Check out episode six of the podcast for the deep dive: 

The Landing Page: Your Virtual Welcome Mat

Next up, the landing page. This is where the magic happens. Picture a sleek webpage where clients willingly hand over their deets in exchange for your lead magnet. No more DM gymnastics—just smooth sailing into your CRM. Speaking of which...

Automate to Dominate: The Follow-Up Sequence

Automation is your new best friend. Set up an email nurture sequence that works while you sleep. Nurture those leads with testimonials, case studies, and irresistible offers. Build trust, not sales pitches. And here's the kicker—80% of buyers need at least five follow-ups before they bite. Don't leave money on the table—automate like a pro!

My Client Connections: Your Secret Weapon

Let's talk tools. I've been there with clunky spreadsheets and missed opportunities. That's why I created My Client Connections—a game-changer for fitness pros. It's automation without losing the human touch. Get reminders, track leads, and reclaim those missed sales. Trust me, it's worth it.

Follow-Up: The Real MVP

Remember, follow-up is non-negotiable. It's not sleazy—it's smart business. Your clients want to hear from you. So, dust off those leads, pick up the phone, and seal the deal.

Ready to Crush It?

So, there you have it—the messy-haired path to fitness business success. Don't make the same $390,000 mistake I did. Organize, automate, and follow up like a boss. Need a hand? Dive into My Client Connections and take charge of your leads. Your future clients are waiting—go get 'em!

Until next time, keep hustling, stay messy, and let's crush those business goals together. See you on the flip side!


Ready to take your fitness business to the next level? Explore Brandi Clark's insights and more on the Beyond the Sets and Reps podcast. Join the community of successful online fit pros and let's make those dreams a reality. 

And when your ready, here’s how I can help:

30 Ways to Make $500 In Your Fitness Business By Next Week: https://www.standoutfitpro.com/30-ways    

90 Days Of Social Media Content For The Fitness Professional: https://www.standoutfitpro.com/90-days-of-content

Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more

Apply For Free Coaching: Complete this 5 question application to see if you qualify for free coaching and business strategy with Brandi

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